The heat score (0-100) ranks this ZIP's activity level compared to all ZIPs in the city. A score of 50 means West Little Rock & Pinnacle Valley is below the citywide average. Higher scores indicate more active demand.

Repeat properties are addresses with multiple events this week (3 properties in West Little Rock & Pinnacle Valley). These indicate ongoing, unresolved issues—making them your highest-conversion targets.

Commercial properties (0% of events) typically yield higher-value contracts. Residential properties (100%) offer higher volume. Use the Property List below to filter and focus on your specialty.

Comparing this week to the same week last year reveals whether demand is growing (+), stable, or declining (-). This helps you forecast pipeline and adjust outreach strategy seasonally.

The nearby ZIP tiles show heat scores and trend direction for neighboring areas. If a neighboring ZIP is surging (↗ Growing), consider expanding outreach there. Use the tiles to identify pockets of high demand across the broader area.

Understanding which property types drive demand in West Little Rock & Pinnacle Valley lets you focus on what converts fastest. High commercial %, many repeats, or clustering in specific neighborhoods all signal opportunity concentration.

Data refreshes daily from 4 authoritative sources, with an average lag of 0h. Last update was 35h ago. Consistency is 0% over the past 30 days.

All 36 properties in 72212 are available to subscribers. The Operator plan ($99/mo) includes property details, owner names, contact info, daily lead sheets, alerts, and CSV export.